Personal information is available to Primedia and its technical and fulfillment agents and consultants who make this site and our publications, products and services available to you. Anonymous information is available to our advertisers, sponsors and promotional and business partners. We share your personal information with third parties only as described below.
Primedia and Its Agents.
Primedia may access both anonymous, aggregate demographic data and any personal information you provide for internal marketing purposes, including sending you notices of subscription renewal deadlines, new publications, services or products we offer likely to be of interest, and filling subscription and other orders. To facilitate subscriptions and orders, Primedia will cache your order information, and create an authorization with a merchant account (i.e., your credit card company). There are many companies who may be required to assist Primedia in making its publications, products and web sites available to you. Web host firms, technical and database consultants, advertising agencies, and fulfillment firms, including firms assisting us in offering contests and promotions, may have access to personally identifiable information in the course of making our products and services available. All companies working for Primedia must comply with our information collection, use and disclosure policies, and are not permitted to sell your information to third parties or to use it except as authorized by us and you, or as permitted or required by law.
Participating Vendors.
Some of our sites offer opportunities to make purchases online from special participating vendors. On sites with online purchase opportunities for products and merchandise, we will also give participating manufacturers, retailers, wholesalers or distributors the order information and authorization for the merchant bank. Any time you order from a participating vendor, that vendor will automatically have all the information related to the order. Participating vendors may use that information to advise you directly of other products and offerings that they provide. Primedia is not responsible for their privacy policies, and urges you to inquire about their information practices. In addition, all vendors will receive the same anonymous, aggregate data that our advertisers do.
Credit Card Companies.
As in any transaction, your credit card company will have all relevant information about the name of the vendor, item(s) purchased, and date and total cost. Primedia will not otherwise provide any personal data to your credit card company.
Advertisers, Sponsors and Promotional and Business Partners.
We share anonymous, aggregate demographic information (such as gender, age, income, hobbies, interests, etc.), and anonymous information obtained from cookies and similar technologies, with our advertisers, sponsors, promotional and business partners, and with participating vendors at sites offering online sales opportunities. No personally identifiable information is disclosed to any of these third parties in providing these reports. Credit card numbers, bank account numbers, and passwords are not shared with advertisers, sponsors or promotional partners, and are only shared with specific vendors with whom you place an online order.
Offline and online contact information is handled differently. As is customary in the publications business, offline contact information is shared with third parties who may send you offers or information about their products or services. You must opt-out if you do not wish to receive information from us or third parties by mail.
Your e-mail address is not shared with third parties unless you opt-in to receiving information from third parties. In other words, we may extend e-mail offers to users or subscribers on behalf of our business partners about a particular product or service that may be of interest to you, but only if you have indicated that you would like to receive those offers. If you wish to receive such offers, we do not share or disclose your name or e-mail address to those business partners, but will send you the information or offers on their behalf. As result, although Primedia may receive a fee from our business partners for this service, Primedia sends all the offers so that your personal information is never shared with any outside third party. Of course, you may opt out of receiving those offers at any time.
Sometimes we will give you the opportunity to opt in to receive e-mail offers from third parties not affiliated with Primedia. If you decide to accept these offers, we will provide, with your consent, your contact information to the third party. At our websites, visitors will also have opportunities to sign up directly with certain advertisers and sponsors to enter contests or sweepstakes, receive e-mail updates, or to receive information directly from them. Third party vendors and advertisers will also use technical and other consultants. We urge visitors to carefully review the privacy policies of these firms. Primedia is not responsible for the privacy policies and procedures of any third party.
You should be aware that if you voluntarily disclose information, personal or otherwise, online in any community area (whether through Primedia’s websites or any other service available online), that information can be collected and used by others. For example, if you use chat, forums, bulletin boards or message boards, or if you post personal information online (such as your e-mail address), you may receive unsolicited messages from others. Primedia has no control over this use of your personal information.
Important Note
We reserve the right to use or disclose any information without notice or consent as needed to satisfy any law, regulation or legal request; to conduct investigations of consumer complaints or possible breaches of law; to protect the integrity of our site and our property; to protect the safety of our visitors or others; to fulfill your requests; or to cooperate in any legal investigation.
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